{"product_id":"loma-fragrance-free-moisturizing-shampoo-for-sensitive-skin-12-fl-oz-copy","title":"LOMA Violet Toning Shampoo for Blonde or Gray Hair 12 FL OZ","description":"\u003ch4\u003eFor grey \u0026amp; blonde hair\u003cbr\u003e\n\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eSulfate, gluten, soy and paraben-free cleansing\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eBrightens grey and blonde hair\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eHighly pigmented; the most effective toning shampoo on the market\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eAn innovative blue-violet pigmented shampoo to enhance blonde and grey hair while neutralizing yellow to brassy tones\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan\u003eDid you know...\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eDuring the original formulation, FDNC violet #2 is commonly used in other blonde-toning shampoos\/conditioners. LOMA’s Violet Shampoo and Conditioner is much more effective in toning and neutralizing warm tones.\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"LOMA","offers":[{"title":"Default Title","offer_id":48811329978611,"sku":null,"price":23.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0499\/2902\/7733\/files\/lvs1.jpg?v=1775588512","url":"https:\/\/madisonklivelifefun.com\/products\/loma-fragrance-free-moisturizing-shampoo-for-sensitive-skin-12-fl-oz-copy","provider":"Shop Madison K","version":"1.0","type":"link"}